EIB - Content Marketer

European Investment Bank | Luxembourg, LU | On-site only

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We are looking for Content Marketers to plan, produce and optimise multi‑channel campaigns across digital channels to support the European Investment Bank in reaching EU citizens, stakeholders and a large variety of audiences accros Europe.

About this position

This is a full-time position at EIB headquarters in Luxembourg. Your goal is to - Plan, produce and optimise multi‑channel campaigns across social media, paid accounts, websites and email, using data to inform decisions.
We are looking for candidates with a Degree in Marketing, Communications, Media, data analytics or related field, with at least two years of relevant experience in content promotion and marketing.

The challenge

- Plan, produce and optimise multi‑channel campaigns across social media, paid accounts, websites and email, using data to inform decisions.
- Manage briefs, assets, budgets and results.
- You work with social media, web, audio-visual and design teams to deliver measurable outcomes that support EIB Group priorities.
- Experience working directly on visual assets to prepare, adjust and use in marketing campaigns.
- Define objectives, messages, formats and channel mix for each initiative.
- Create and maintain editorial and campaign calendars.
- Turn complex topics into clear copy for posts, landing pages and emails.
- Coordinate creative assets with social, editorial, designers and audio-visual producers, ensuring all content follows brand, tone and accessibility rules.
- For campaigns, support setting of targeting, budgets, launch, pacing, optimisation and reporting.
- Track spend and performance, report clearly and on time.
- Running of A/B testing for campaigns where relevant.

You will ensure all content meets EIB standards in outreach communications.

Skills required

- Professional experience in multimedia content and analytics, relevant to seniority required.
- Strong knowledge of video, web and social media metrics and reporting tools.
- Experience working on visual assets in graphic editing software (like Photoshop, Illustrator, Adobe Express, Canva or similar)
- Experience running paid campaigns on Google Ads and social media platforms (like Meta and LinkedIn)
- Strong understanding of SEO and requirements for better indexation across platforms.
- Familiarity with website analytics (like Google Analytics or Piwik Pro), social media insights tools and data visualisation platforms (e.g., Power BI, Tableau or Google Looker Studio).

Among your technical and soft skills, you have:
- Analytical mindset with ability to interpret complex data.
- Clear writing and editing in English
- Ability to brief creatives, understand data, make decisions quickly and find creative solutions.
- Team player with strong communication skills.
- Organisational skills and ability to work under pressure
- Customer-oriented approach.
- Understanding of banking sector and institutional communication.
- Full working proficiency in English, accredited with at least level C1 of the Common European Framework of Reference for Languages (or equivalent).

Conditions

Location: Luxembourg, LU

Worksite type: On-site only

Contract type: Freelancer or Employee

Contract duration: +12 Months

Requires EU nationality: Yes

Job type: Outsourcing

Client: European Investment Bank

Employer: DEUUX

Other points of the offer

● Collaborate with a dynamic, multicultural team on high-profile EU projects.
● Competitive remuneration aligned with your expertise and the project’s scope.
● Flexible opportunities for remote work with potential assignments in Brussels or Luxembourg.

100 - Mandatory

2 years of experience

Bachelor degree

On-site and Remote

Freelancer only

Paid Advertising (Facebook Ads, Google Ads) (>= 1 year)

SEO Marketing (>= 1 year)

Social media metrics (>= 2 years)

English (Full professional (C1))

50 - Very important

Available in 1 months

10 - Important